Course Content

Your Coach
Founder, HYROS
Alex Becker is the founder of HYROS.COM. A SaaS company he grew with ads to valuations closing in at 200 million. He primarily grew HYROS at its start with ads and HYROS allows him to see the current strategies working across the largest of media buyers.
$200M
SaaS Valuation
HYROS
Founder & CEO
Ad-Grown
Built With Paid Ads
The advertising strategies used by 9-figure SaaS companies — how they structure campaigns, allocate budget, and use attribution data to scale predictably. Learn the framework that separates SaaS companies that stall from those that break through.
Why LTV is the most important metric for SaaS advertising and how to use HYROS to track it accurately from ad click through months of recurring revenue. Stop optimizing for vanity signups and start optimizing for the customers who stay.
The math behind scaling SaaS ads profitably — how to calculate your true LTV, set CPA targets, and use those numbers to make confident scaling decisions with HYROS data. Turn your subscription metrics into an actionable ad strategy.
How all the pieces fit together — attribution, LTV tracking, ad AI optimization, and scaling strategy combined into a complete SaaS advertising system. The full picture of how to grow SaaS revenue through paid ads with HYROS.
Join our community to share strategies with other SaaS marketers and get direct support from the HYROS team.